The Great English Mustard, Colman’s, Heats Up the Summer Fancy Food Show 2012

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Colman’sMustard (www.colmansusa.com) has been aBritish culinary staple for nearly 200 years, and even received a royal warrantfrom the Queen of England in 1866. Colman’s is famous for its bright yellow andred tin, reflective of the fiery heat that makes the mustard so distinct.

WhileColman’s Mustard can easily be added to regular American dishes, it is alsoused as a spicy, innovative ingredient, adding a strong burst of flavor  to traditional British fare such as meatloaf,Sheppard’s pie, deviled eggs or bangers and mash. Exhibiting at the 2012 Summer Fancy Food Show, June 17-19, in Washington, DC, Colman’sof Norwich will sample their unforgettable, fiery-hot Prepared Mustard andSuper Fine Dry Mustard Powder at the World Finer Foods booth #1023.
Still maintaining its modern appeal, andrecently awarded a Silver Medal in the “Original Hot Mustard” category at the2012 World Mustard Tasting Competition, few food brands have a history as richas Colman’s.  The company’s EnglishMustard was first produced in Norfolk, Britain, back in 1814 and quickly becamea staple on British dinner tables. In 1866, founder Jeremiah Colman wasappointed mustard-maker to Queen Victoria and, just 14 years later, thehigh-quality product—in its distinctive red and yellow tin—was introduced tothe United States, where it’s been at the heart of American mealtimes since.Naturally, it’s also become America’s go-to pantry item with 90% of Americansnow buying Mustard, the second most popular condiment according to a recentMintel report.
Colman’sdistinctive and incredibly flavorful mustards provide a slow-building heat thatis not overpowering but instead adds unique layers of flavor to everything fromAsian dishes to American grilling favorites. Householdchefs and professionals agree that the fresh and zesty flavor integratesseamlessly into dressings, soups and stews, marinades, rubs, sauces anddesserts adding an extra special kick of smoldering flavor.   
Colman’s Prepared MustardPure and natural zest makes Colman’s PreparedMustard robust and truly gourmet. A dollop added to tuna salad, mashed potatoesor whisked into olive oil and drizzled over grilled veggies gives a fiery kickto ordinary creations.
Colman’s Dry MustardPowderColman’s Double Superfine Dry Mustard Powderis long-lasting and economical, with an ultra-fine consistency that delivers layers offlavor and maximum kick when added to mealtime and grilling favorites. A pinchof the 100% pure mustard powder perks upsalad dressing, sauces and meat rubs, for smoldering flavor every time.
Withthe Olympics right around the corner, sample a taste of Britain and stop by booth # 1023 at this year’s Fancy FoodsShow and discover the fiery flavor that sets Colman’s apart from otherMustard’s.
AboutColman’sEstablished in 1814, Colman’s ofNorwich has been recognized widely as the Englishmustard in the U.K. Using a unique and zesty blend of brown mustard seeds(Brassica Juncea) and white mustard seeds (Sinapis Alba), Jeremiah Colmancreated a mustard with a flavorful heat sensation that has become an essentialcondiment and paramount ingredient in Britain’s favorite recipes, even to thehighest royal order. In 1866 Queen Victoria bestowed the ultimate seal ofapproval - the Royal Warrant – galvanizing Colman’s as the crown jewel ofmustards, securing its place in the most discerning kitchens around the world.Sold as prepared mustard and mustard powder, Colman’s provides a pure, fieryand complex condiment for all your recipes and dishes. Complete Your CookingWith Colman’s. VisitColman’s of Norwich on the web at www.colmansusa.com. For recipes, extended history and informationplease visit www.colmansusa .com.
For productsamples, press materials, or further information, please contact Leigh-AnneAnderson, Christie Communications, at 805-969-3744, or landerson@christiecomm.com.
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